Target the Market
We identify your most profitable services, your highest-value zip codes, and the exact keywords your ideal customers search. You only pay for traffic that can become a booked job.
For Home Service Contractors
More calls. More booked jobs. Less wasted ad spend.
We help HVAC companies, electricians, plumbers, roofers, and contractors dominate Google so your phone rings with homeowners ready to hire right now.
Google Ads · Local Service Ads · GBP Optimization · Local SEO
- 30+
- Active contractor clients
- 500+
- Qualified leads / month
- 5+ yrs
- Home services only
Subido Pro Certified
You talk directly with the strategist running your campaigns — not a rotating account manager.
S Scott Construction•HomeSmart Inspections•TMX Intermodal•Prolific AI•Clínica de Coluna
The Problem We Solve
Every day you're not at the top of Google, a competitor is taking your jobs.
Most contractors have the same three problems — and they are all connected.
Ads that burn money
Google Ads spending on clicks that never turn into calls, with no view of cost per booked job.
Invisible on Maps
A Google Business Profile that never reaches the top 3 where homeowners actually click.
A website that leaks leads
Slow pages, buried phone numbers, and forms that send visitors away instead of booking them.
We fix all three — not as separate services that don't talk to each other, but as one unified system built around a single goal: getting your phone to ring with qualified homeowners.
How It Works
The T.O.P. Method
Our proven system for getting contractors more jobs.
Own Local Visibility
We optimize your Google Business Profile, build local authority through citations and review management, and make sure your site sends the right signals — to own the top 3 of the Map Pack.
Produce Leads and Scale
We run and continuously optimize Google Ads, Local Services Ads, and retargeting so qualified calls come in consistently. Every dollar tracked. Every lead attributed.
Geo-Grid Heat Map
See exactly where you rank across your service area
We run a geo-grid audit of your Google Business Profile, then fix what's holding you back — reviews, citations, categories, and weekly posts. We re-run the heat map every 30 days so you can watch the rankings move.
Get your free heat map audit
Our Services
Six services. One unified system.
We don't run ads to a broken website, and we don't optimize a profile with no reviews. Everything works together.
Google Ads
Pay Per Click
High-intent homeowners searching “near me” today. We optimize for cost per booked job, not clicks.
Local Service Ads
Pay Per Lead
The Google Guaranteed badge at the very top of search. Setup, verification, management, and we dispute every unqualified lead.
GBP & Local SEO
Google Map Pack
Geo-grid heat map audit, review generation, weekly posts, and citation management to move you into the top 3 and keep you there.
Website CRO
Conversion Optimization
We fix the specific things costing you leads: mobile speed, call-to-action placement, forms, and landing page alignment with your ads.
Meta Ads
Retargeting & Demand
Stay visible on Facebook and Instagram. Bring back visitors who didn’t call and reach new homeowners in your service area.
Google Ads Audit
One-Time or Ongoing
Live screen-share audit of your account: what’s broken, what’s working, and exactly what to change.
Results
Real numbers. Real contractors. Real jobs.
We don't talk about impressions. We talk about jobs landed and revenue generated.
Electrician — Minnesota
19,900%
return on ad spend
- $325 in ad spend
- $10,000 job landed in 2 days
Home Inspection — Florida
74
qualified leads in one month
- $3,000 monthly ad spend
- Roughly $40 per lead
Construction & Landscaping — FL
40+
qualified leads per month
- Lead quality held through weekly optimization
- Scaled with surgical zip code targeting
HVAC — Multiple Markets
$45–85
cost per qualified call
- Consistent daily calls from Google Ads + LSA
- Seasonality managed month to month
Mortgage — Houston, TX
253%
ROI in month one
- $1,500 in first-month ad spend
- $5,300 in closed deals
Who We Work With
Built for the trades. Not for everyone.
We specialize exclusively in home service contractors. If your business runs on phone calls, booked jobs, and local reputation, this was built for you.
HVAC Companies
Seasonal maintenance & installs
Electricians
Residential & commercial
Plumbers
Emergency calls & bookings
Roofers
Storm damage & replacements
General Contractors
Remodels & build-outs
Chimney Contractors
Sweeps, repairs & liners
Landscaping & Outdoor
Seasonal contracts
Cleaning Companies
Recurring residential work
Pest Control
Route density & retention
Garage Doors
Solar, windows, doors & more
Don't see your trade?
If you're a local home service contractor who needs more qualified calls, there's a good chance we can help.
Why We're Different
Most agencies run ads. We build a lead generation system.
Google Ads without a conversion-optimized website is money poured into a leaky bucket. LSA without a strong Google Business Profile means competing for the Google Guaranteed badge without the reviews to win it. And a profile that isn't actively maintained slowly loses ground to competitors who are.
We take a holistic view of every client because no single channel tells the whole story. When your ads, LSA, profile, and website work as one system, the results compound: cost per lead drops, call volume grows, and your business becomes the obvious choice in your market.
- You talk directly with the CEO and strategist — no rotating account managers
- One trade per market, so we never work with your direct competitor
- Every dollar tracked, every lead attributed, reviewed weekly
- Heat map reporting every 30 days so progress is visible
- A small client roster on purpose, so the work stays hands-on
Testimonials
What our clients say
Contractors, inspectors, and local service businesses in their own words.
“They optimized our website for higher conversions and built a targeted Google Ads campaign that attracted highly qualified clients. In one month we generated 195 leads at an average of $11 per lead, which turned into over 25 booked inspections.”
David Ferriolo
Home Inspector · HomeSmart Inspections
“RCM MediaWorks completely transformed our website — more attractive, organized, and intuitive, with dedicated pages for each service. On top of that they run our campaigns, which have already helped us land contracts worth over $100k.”
Shaun Scott
Architect & Builder · S Scott Construction
“They set up our entire Meta Ads system and ran efficient campaigns across multiple office locations. We now have a steady stream of new patients every week. The whole process was simple and the results beat expectations.”
Jason Adams
Chiropractor · Clínica de Coluna
“They ran Meta Ads that truly connected with people and generated leads directly through WhatsApp. In a short time I’ve welcomed over 70 new clients, and I never imagined I’d be this busy.”
Monica de Oliveira
Therapist · Monica de Oliveira Terapias
Getting Started
Four steps from first call to booked jobs
Free Heat Map Audit
A geo-grid analysis of your Google Business Profile showing exactly where you're visible and where competitors beat you. No cost, no obligation.
Strategy Call
15 to 20 minutes reviewing your audit, your goals, and what needs to happen first to generate more qualified calls.
We Get to Work
Most clients have campaigns live and website plus GBP optimization underway within the first two weeks.
Leads Come In
You focus on doing the work. We keep the phone ringing with homeowners ready to hire.
Get In Touch
Free local growth audit
In a 20-minute Zoom or phone call, we'll:
- Review your current Google Ads, keywords, and search visibility
- Check whether your website or landing pages are blocking conversions
- Show you how to lower cost per lead and increase booked appointments
contact@rcmmediaworks.com
Everyday · 8 AM – 7 PM
Request your visibility audit
Tell us about your business and we'll come back with your heat map and next steps.
FAQ
Answers to common questions
How fast will I see results?+
Google Ads and LSA can produce qualified calls within days of launch when the campaign is built correctly. GBP and local SEO rankings typically improve within 30 to 90 days depending on your profile strength and local competition. We run a heat map every 30 days so you can see progress with your own eyes.
Do you work with my competitors?+
We work with a limited number of contractors per trade per market. Once a trade in your area is taken, we do not take on a direct competitor. Your market stays protected.
Do I need a website to get started?+
No. We can start with Google Ads, LSA, and GBP immediately. If your website is holding conversions back, we'll tell you exactly what to fix and can handle it for you.
Am I locked into a long contract?+
No long-term contracts and no pressure. We work with a small number of clients at a time so we can stay hands-on, and you speak directly with the strategist running your campaigns.
Who actually manages my account?+
You talk directly with the CEO and marketing manager — not a rotating junior account manager.